De nombreux événements de ces Jeux olympiques sont assez accrocheurs, mais un regret est les sièges vides du public.
Dans la diffusion en direct de cette année’s, vous ne verrez pas de foules de drapeaux et de tambours, vous ne verrez pas de tiges de traction ondulant soigneusement, et vous n’entendrez pas les cris d’acclamation.
Le “unité” et “l’amitié dans l’esprit olympique semble n’arriver qu’aux athlètes sur le terrain. Il y a très peu de communication et de communication en dehors du terrain, qui est trop froid. . .
Cependant, il y a une exception.
At the International Broadcasting Center of the Tokyo Olympics this year, such a scene often happened:
In the picture, two reporters who didn’t know each other were walking on the road and looked at each other, and one of them would suddenly come forward.
“Hello, can I make friends with you?”
“What’s wrong, brother, why don’t we touch it?”
“OK, let’s have a good touch today!”
The two will remove a small badge from their chests or from their backpacks. When they “click”, they are friends.
This is the latest and coolest way to communicate in the Olympics.
Everyone who gets this little badge will say “Wow, this thing is really cool!”
At the Olympic Games, the organizers, participating teams, related organizations, and sponsors will launch their own Olympic badges. People call these things Pin.
Most of these badges are beautiful and creative, so some people collect Olympic Pins like stamp collecting. In order to obtain the badges they want, they often “exchange Pins”, exchange badges for badges, and exchange them for their favorite styles. Required.
The earliest Olympic Pin is 120 years old. Along the way, Pin has become a very important culture in the Olympic Games, because it brings more sense of participation to people other than athletes and allows everyone to participate. During the Olympics.
Once, putting the Olympic Pin on their hats was a way for them to connect themselves with the Olympics.
Maintenant, due to the prevention and control of the new crown epidemic, the Pin culture of this Tokyo Olympics is cold and spectators cannot enter the venue. This means that many Pin players cannot participate. In order to avoid gatherings, there will be no Pin trading venues this year. .
A Reuters report said that Pin lovers have lost a precious opportunity once every four years.
The New York Times even made a special topic to write about the prospects of Pin culture in the Tokyo Olympics.
A few days ago, a new species appeared. It was the Pin that the media reporters said at the beginning of the bad review, no matter how long the line is. The name is Alibaba Cloud Pin (Alibaba Olympic Cloud Badge).
This gadget was spread wildly in Tokyo. Due to the limited daily supply, reporters who queued earlier and got Cloud Pin first came directly to Versailles on Twitter.
Others put it on the opening ceremony of the Olympics.
Worthy of being a reporter, there are two things in this composition
There is also a reporter who directly sealed Cloud Pin on the spot
“Cloud Pin may be the coolest gift for the Tokyo Olympics!” ▼
In addition to these amateur reporters, some major overseas media have also noticed this “digitalized” cloud badge. PR Newswire, Yahoo Finance, and Engadget have all reported. Engadget also made an unboxing video.
Some media reported that: “The cloud badge marks an unusual Olympics. If it turns into a collector’s collection, we will not be surprised at all.”
The news of Cloud Pin has also been spread to China, and many people are clamoring and want to try it.
Et le mauvais critique qui aime toujours rejoindre le cercle animé des sciences et de la technologie, est trop gourmand pour voir, contacté Zhang Hao, le chef de projet d’Alibaba Cloud Pin.
Cloud Pin était si chaud, il était occupé avec deux nominations, et a finalement obtenu sur le téléphone.
Il m’a dit: “Dans les lieux de l’IBC, si les journalistes, nettoyage, sécurité, ou cuisiniers, ils veulent tous une épingle cloud.”
Dès que j’ai entendu, Mon cher, est-ce vraiment faux? Co-écrit ceci est une image de “Les nettoyeurs qui ne veulent #8217 pas être un chef ne sont pas de bons reporters?”
“Ce n’est pas que je vous le dis. C’est vrai. We originally only distributed it to journalists, but there was a cook in the venue who took advantage of our too much rush and ran away in a hurry. Later we knew he was. The chef in the venue, it’s almost 11 o’clock noon, he is eager to go back to cook.”
De plus,, he also told me that Cloud Pins are distributed in a limited time period, so many reporters will start queuing one hour in advance. During this process, he met a reporter who came over after the distribution was completed on the same day. That reporter’s working hours happened to be the time when they started to distribute.
The reporter came here for three days without receiving it. He said that he wanted to exchange all the dozens of traditional pins on his body for a Cloud Pin according to the method of pin exchange. In the end, the staff found that he was too persistent, so he gave it as an exception. He is the one.
From these things, you can see how popular this gadget is.
Hearing this, I asked with a big face on the spot, “Can you give me the whole two and let me touch it?”
Tell me, this thing is really cool.
The badge pattern inside can be changed by yourself, and you can display your own name, I set “XPIN”.
Cette chose est beaucoup plus mince que je ne le pensais, environ 10mm, et plus léger que je ne le pensais, et la façon de le porter est également très conviviale. Il y a deux façons, l’une est de porter la plaque avec une attraction magnétique pure, et le serrer avec une force magnétique. Vêtements et sucer l’épingle de nuage.
L’autre consiste à utiliser une plaque d’usure magnétique attachée à une broche afin qu’elle puisse être portée sur des supports qui ne sont pas si faciles à attirer par la seule force magnétique.
I wonder if you have noticed the difference between the photo I was wearing on my body and the photo I held in my hand before. Does it feel a bit dark?
Considering the power consumption issue, this Cloud Pin uses a transflective and transflective screen, which automatically turns off the backlight at ordinary times. The stronger the ambient light, the clearer the view will be. The light in Hangzhou is a bit poor during typhoon these days, so it looks a little darker. .
L’image et le gameplay de base de cette chose est que deux badges peuvent être échangés entre eux’ informations de compte social avec une touche légère, et vous pouvez vous faire des amis les uns avec les autres. Pour chaque 5 de nouveaux amis que vous vous faites, vous pouvez déverrouiller un nouveau modèle de badge. Ceux-ci La conception du motif est dérivée des sports populaires des Jeux olympiques de Tokyo.
C’est très important, parce qu’il complète non seulement la culture olympique traditionnelle de “Échange de broches” tout en évitant les contacts physiques, mais remplace également le processus de “exchanging business cards” while avoiding contact.
The bad reviewer really wants to show you this bumper social function. Malheureusement, since I’m not on the scene in Tokyo, I can’t experience the wonderful feeling of encountering people and seas. I can only bind two Cloud Pins with two mobile phones by myself. Make friends with yourself and stage a side-to-side fight. . .
Cependant, I can still show everyone the animation after the successful bumper friendship, giving people a sense of accomplishment~
En fait, the function of this little thing is quite simple. On the surface, there is nothing special about displaying business cards, counting steps, and making friends.
Cependant, Wang Che, the designer of Alibaba Cloud Pin I contacted, told me that this little thing has its own merits.
As a “badge”, it must be as small and light as possible. This gadget is only 10mm thick and weighs less than 20g, but for its function, it must be stuffed into the main control, Bluetooth, NFC, vibration motor, screen, battery, etc.. Various components.
For this alone, they spent a lot of time stacking the components, and deliberately used a screw-less and buckle-free assembly process, and even the choice of shell materials was very elegant.
At the software level, Cloud Pin relies on Alibaba Cloud’s Alibaba Internet of Things platform. All data is uploaded to the cloud to ensure safety and reliability and meet the data compliance requirements of different countries in the world.
When people touch each other with Pins, NFC actually only exchanges a unique identification code, and other data transmission is done on the cloud, so when you touch and make friends, you can exchange social network information of both parties with just one touch.
De plus,, he also told me about the dilemma they encountered when doing Cloud Pin.
The background of this project is the Tokyo 2020 Olympic Games, and it is also the pandemic period of the new crown virus in 2020.
Due to the new crown epidemic, the upstream and downstream of the electronic product industry are in a downturn. I believe you can often see news that a certain automobile giant has to cut production due to a shortage of chips. À cette époque,, the world could use the phrase “lack of cores and less screens”.
Many components of Cloud Pin are out of stock, especially the semi-reflective screen. The people in Ali will receive dozens of such small quantities from the supplier, and even ask the supplier to help. Ask the previous customers if they have leftovers. If there are leftovers, Ali wants to buy them and use them.
“I almost knees! Hahaha.” He described it this way.
I asked him why you worked so hard to make this thing?
His answer made me feel very excited.
He said that Alibaba is a global partner of the Olympics, and this year is also committed to making the Olympics the most digital Olympics in history. Everyone watching the Olympics, every media worker working in the Olympics editing and editing work, is actually silently using Alibaba Cloud’s technology, but since Alibaba is doing infrastructure construction on the cloud, il n’accordera pas beaucoup d’attention. Sens intuitif de la participation.
Cependant, une bonne technologie doit être accessible aux gens. Chaque fonction de Cloud Pin repose sur Alibaba Cloud, permettre à chacun de se rapprocher et de manière plus intuitive des services cloud numériques. charme.
Peut-être que vous les gars qui lisez l’article ne vous sentirez pas particulièrement excités. Cela est dû à “être absent et incapable de sentir l’atmosphère”, et il y a une autre raison. C'est, le niveau de numérisation en Chine est trop élevé, and everyone will be a little numb to this kind of technological gadgets.
Different from the high level of digitization in China, many overseas countries are much weaker than ours. There are few digital applications in their lives. When we scan QR codes or even face payments, some developed countries are still using physical credit cards.
Even for some small countries, Cloud Pin is something they have never seen before, like magic.
See how excited this foreigner is ▼
The explosion of Cloud Pin at the Tokyo Olympics is, en un sens, une sortie externe de “créativité technologique”. Ils peuvent avoir les mêmes capacités techniques que les nôtres, mais dans de nombreux cas, ils n’avaient pas la même ingéniosité que la nôtre. force.
Et ce petit badge de la fabrication intelligente de La Chine’s faite par une grande société Internet chinoise a fait prendre conscience aux médias du monde entier de la créativité vigoureuse de la fabrication intelligente de la Chine’s.
Cloud Pin est aussi un peu comme une expérience de groupe social technique intéressante. C’est un microcosme de l’amélioration de l’expérience de vie des personnes et des #8217 grâce à la transformation numérique.
Du point de vue de ces Jeux olympiques, il semble être juste un gadget, mais si vous regardez à l’extérieur, un petit, poids léger, faible puissance, matériel technologiquement petit qui peut interagir avec les interactions sociales et aller pleinement dans le cloud, En fait, il y a plus d’imagination. .
Pouvons-nous l’utiliser pour créer un coffre-fort, système d’authentification d’identité numérique pratique et efficace? Pouvons-nous l’utiliser pour construire un système IoT industriel rapide et agile pour l’échange de données? Can we use it to build a reliable intelligent building control system? Can we even apply it to animal husbandry so that every piglet and lamb are equipped with pins with special functions to prevent the plague and increase production?
Based on the security of the Alibaba Cloud Internet of Things platform, billion-level data connection capacity, global deployment, low power consumption and other characteristics, these are all possible in the future.
This is the charm of digitalization. Cloud Pin a complètement transformé la pin olympique traditionnelle, permettant à chacun de maintenir la tradition sociale séculaire de “échange de broches” sous l’épidémie.
Les gens disent toujours que la technologie rend les gens mécaniques et indifférents.
En fait, la technologie peut apporter de la chaleur.
Les diverses restrictions sociales causées par l’épidémie sont une sorte de suppression de la nature sociale humaine. Les gens ne veulent pas communiquer et n’osent pas communiquer. Mais l’interaction sociale est en fait une nature précieuse des êtres humains, and it is part of people’s emotional communication.
À l’heure actuelle, Cloud Pin has become an important link. He relies on digital cloud access and technology to make people no longer afraid of the epidemic and happily reconnect with each other. Whether it is the continuation of the Pin culture or Cloud Pin’s touch-and-touch method of making friends, it brings a full sense of ritual to those Olympic participants, and the feelings between people are conveyed through the sense of ritual. de.
In this Olympic Games, la technologie du cloud numérique a apporté aux gens beaucoup de soins humanistes.
Par exemple, dans le chaud été japonais, Alibaba Cloud a développé un système de surveillance en temps réel de la température, humidité, et l’intensité de la lumière du soleil pour empêcher le personnel d’avoir un coup de chaleur.
Par exemple, en raison de l’épidémie, il n’y avait aucun moyen pour le public de venir encourager, mais Ali a organisé un événement d’encouragement en ligne, Collecte 50 des millions de Chinois les acclamant et les envoyant sur le site des Jeux olympiques de Tokyo.
Par exemple, au Centre international de radiodiffusion olympique, il y a un grand écran de données en temps réel qui enregistre en temps réel combien de fois les journalistes avec Cloud Pin se sont fait des amis et combien de pas ils ont pris.
Il n #8217'y a pas que les athlètes’ des efforts dont il faut se souvenir. Ces journalistes courent tous les jours afin d’apporter un meilleur contenu à tout le monde. Leurs efforts devraient également être démontrés et méritent d’être consignés.
Ces petites applications numériques chaleureuses sont une manifestation intuitive de la technologie qui apporte aux gens une vie meilleure.
From a global perspective, digital applications will also bring people higher efficiency and unprecedented experience.
This time the Olympic Games and Alibaba teamed up to build the OBS Cloud. The OBS Cloud completely subverts the traditional way of editing and editing. It will provide the largest real-time remote production in the history of the Olympics. Both directors and editors can work directly on the cloud. It greatly reduces the complexity of report production, allowing media professionals to release more energy to record and create good content, and make newer and more creative reports.
De plus,, there are a series of technical services such as conferences on the cloud, the official website of the Olympic Games on the cloud, and Intel 3D athletes on the cloud.
Even IOC President Bach thanked China’s technology, saying: “Because of Alibaba’ cloud technology, this year will be the Olympic Games with the highest level of digitalization.”
I think this may be just the beginning. The Olympic Games, which has a history of more than 120 années, is becoming young and bursting with new vitality due to digitalization.
In the future Olympics, if the Olympics continue to cooperate with Ali, we may be able to watch the games through VR and AR without leaving home. The referee assistant developed by AI technology can make the competition less controversial and judge points. You go to the Olympic Games site, you may not even need to bring your mobile phone, brushing your face can solve all your needs~
It is not just the Olympics. The bad reviewer believes that in the digitalization process of the whole society in the future, we will have a new and warm way of experiencing life and the world.
Just like what Zhang Hao, the initiator of Cloud Pin, a dit: “Technology brings us together”.
source:
@Bad review, Google Images, Weibo@olympic games, New York Times,
Twitter@Gwendolyn Wheat, @Chris Tolton,
@Inocentiu Voinea, @Daniel Adams,
CCTV News, CCTV, Alibaba official,
Associated Press, Global TMT, Reuters
